Keyword
Grouper.
Turn a messy keyword list into clear topic groups and search intent, ready for your next pages or ad groups.
Paste a keyword list
We sort it into topic groups you can turn into pages, label each keyword's search intent and let you export it all as a CSV.
How to use it
4 steps.
No account needed.
Paste your list
One keyword per line, or paste columns straight from a spreadsheet or a keyword tool export. Search volume is picked up automatically.
Pick how tight
Balanced works for most lists. Broad makes fewer, bigger groups. Tight only groups keywords that share a lot.
Read the groups
Each group is usually one page or one ad group. Switch to By intent to see which keywords are ready to buy and which want answers.
Export and build
Download the CSV for your content plan or ad account, or copy the groups into a doc.
Questions
About the
Keyword Grouper.
What is keyword grouping?
Keyword grouping, also called keyword clustering, sorts a long list of searches into small sets about the same thing. Each set can then be targeted by one page or one ad group, instead of writing a thin page for every small variation.
How does this tool decide the groups?
It looks for the words and two word phrases that keywords share, after setting aside filler words and the theme words that appear across most of your list. Each keyword joins the most specific phrase it shares with others. Everything happens in your browser, with no AI and no data sent anywhere.
What do the search intent labels mean?
Transactional searches are ready to buy or book, local searches want a business nearby, commercial searches are comparing options, informational searches want an answer and navigational searches look for a specific brand or page. The labels come from word patterns such as near me, cost, best and how to, so treat them as a guide.
Should every group get its own page?
Usually, if the group has real search demand and the searches mean the same thing. A quick check is to search two keywords from the group. If Google shows mostly the same results for both, one page can rank for both.
Is there a limit?
The tool groups up to 5,000 keywords at a time. Very large lists work best when they are about one service or one topic, so the groups stay meaningful.
Is my keyword list saved?
Your list stays in this browser's local storage so a refresh does not lose it. It is never uploaded. Clear removes it.
Ready to grow?
Know what people search for.
Let's make sure they find you.
A good keyword plan shows which pages to build next. Let's talk about turning those searches into calls and customers.